ONE WELL-ROUNDED CULTURAL MOMENT

One post.
A shared moment.

Jimothy gives social teams a recognizable, good-natured conversation to join—an opportunity to spark interaction, support discovery, and show that a company can choose lighthearted common ground.

BRANDS ALREADY POSTING NO AD BUY YOUR VOICE
The real Jimothy, a compact gray raccoon, running across grass in Seattle’s Ballard neighborhood
THE REAL JIMOTHYBALLARD · SEATTLE
THE ORIGINAL SIGHTING VIDEO BY KIANA HALL · VIEW ORIGINAL ↗

THE BUSINESS CASE

Engagement. Discovery. Goodwill.

One recognizable cultural moment gives a social team a low-lift way to create interaction, support visibility, and show constructive common ground.

01

ENGAGEMENT

Join an active conversation.

A familiar cultural moment gives followers an easy reason to reply, reshare, tag someone, or visit your profile. Other brands have already made the reference legible, so your team is not starting from zero.

02

VISIBILITY

Support broader discovery.

Fresh replies, shares, saves, and profile visits can help a post travel beyond its first audience. A timely Jimothy post gives people an organic reason to interact and keep the conversation moving.

03

PUBLIC GOODWILL

Signal constructive common ground.

Participation says your company can step outside category rivalry and everyday polarization to share one harmless moment of humor, community, and cooperation. Positive, nonpartisan, and easy to understand.

ENGAGEMENT OPPORTUNITY✦BROADER DISCOVERY✦PUBLIC GOODWILL✦ONE POST✦ ENGAGEMENT OPPORTUNITY✦BROADER DISCOVERY✦PUBLIC GOODWILL✦ONE POST✦
02 / ALL THE SOCIAL PROOF, IN ONE PLACE

Original photos remain creator-hosted through official Instagram embeds. Attached brand media and post text come from the linked official X posts and are shown for reference; these examples do not imply endorsement.

03 / READY-TO-USE STARTER COPY

COPY IT. CUSTOMIZE IT. POST IT.

Four easy ways in.

These are starting points, not mandatory language. Keep your own tone, use original or properly licensed creative, and make the post feel native to your account.

“Different industries. Shared internet. We’re making a little more room for joy, cooperation, and one very round Seattle icon. #Jimothy”
“Our timeline could use some well-rounded thinking. Say hello to Jimothy. 🦝 #Jimothy”
“Strong communities are built by people and the systems that support them. Here’s to shared responsibility, connected neighborhoods, and Jimothy. #Jimothy”
“We do not have to agree on everything to come together for something good. Today, that something is Jimothy. #Jimothy”
1
PICK AN ANGLE

Joy, community service, conservation, or your own category.

2
USE YOUR VOICE

No contract, exclusivity, fee, or mandatory wording.

3
JOIN THE REPLIES

Make the moment social after the post goes live.

ONE POST IS ENOUGH

Give the timeline a reason to come together.

Conversation. Discovery. Goodwill. Make the moment sound like your brand.

THE FULL DOCUMENTED ROLL · 24 OFFICIAL ACCOUNTS

Each name opens the original social post.

  1. Budweiser@budweiser · Instagram · View post ↗
  2. Cartoon Network@cartoonnetwork · X · View post ↗
  3. Denny’s@DennysDiner · X · View post ↗
  4. Dungeons & Dragons@Wizards_DnD · X · View post ↗
  5. Epic Games Store@EpicGames · X · View post ↗
  6. Goodyear@goodyear · X · View post ↗
  7. Halo@Halo · X · View post ↗
  8. Jack in the Box@JackBox · X · View post ↗
  9. LEGO@LEGO_Group · X · View post ↗
  10. Minecraft@Minecraft · X · View post ↗
  11. MOUSE: P.I. For Hire@mousethegame · X · View post ↗
  12. NASA Earth@NASAEarth · X · View post ↗
  13. Old School RuneScape@OldSchoolRS · X · View post ↗
  14. Olive Garden@olivegarden · X · View post ↗
  15. Pizza Hut@pizzahut · X · View post ↗
  16. Reddit@Reddit · X · View post ↗
  17. Rocket City Trash Pandas@trashpandas · X · View post ↗
  18. Roku@Roku · X · View post ↗
  19. Seattle Mariners@Mariners · X · View post ↗
  20. Squirrel with a Gun@QuiteDan · X · View post ↗
  21. The Sims@TheSims · X · View post ↗
  22. United Airlines@united · X · View post ↗
  23. Wendy’s@Wendys · X · View post ↗
  24. World of Warcraft@Warcraft · X · View post ↗

Direct-source archive · examples do not imply endorsement · updated as additional official posts are documented.